Pro Hockey Life

Investment date : March 2007

Canada’s leading hockey retail specialist, operating a chain of 20+ specialty hockey megastores in Québec, Ontario, Alberta and Nova Scotia.

Investment rationale

  • Competition limited to small specialty retailers with limited selection and inventory and larger general concept retailers with limited expertise and narrow offerings
  • Favorable industry dynamic within the hockey market
  • Compelling store economics driven by strong relationships with key industry leading suppliers
  • Opportunity to capture first mover advantage by penetrating new markets with superstore concept through aggressive roll-out strategy
  • Recognized leader in hockey retail in Quebec offering the largest selection of equipment and accessories through a superstore concept

Value creation opportunities

  • Recruited President from McKinsey & Company, where he led large cross-functional teams that implemented strategic and operational improvement mandates for several Fortune 500 companies, focusing on the retail sector
  • Recruited COO from Canada’s largest sporting goods retailer, where he managed growth from 35 to 100 locations, including
  • P&L accountability
  • Created a growth plan that involved the opening of 20 new stores across Canada over 5-year period under “superstore” platform
  • Increased scale via highly targeted acquisition (“Entrepôt du Hockey”)

Investment partners

  • Sports Rousseau/Entrepot du Hockey founders
  • Management
  • Private investors, including many of the original Golf Town investors
  • Fondaction

Successful exit
Sold to FGL Sports, a subsidiary of Canadian Tire Company, in 2013

Website : http://www.triohockey.ca/en/

Contact us

Contact us

Sending

TÉMOIGAGES

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Testimonial 03 - Ceo

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Testimonial 02 - Ceo

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Testimonial 01 - Ceo